3. Hotel Rental: From last year to this year, there is an obvious trend in the hotel industry: more and more companies will ask if there are LED display screens in the hotel venues when booking conference venues such as annual meetings, press conferences and thank-you meetings. If there are any, they will give priority to these venues. Because of the high cost, LED display screens are seldom equipped in general hotel venues, even in high-star hotels. Only 10% of hotels are equipped, so if the customer meeting needs to use LED display screen, the general choice is to temporarily install the renter. With the increasing use frequency of LED display screen, but also expect to achieve higher revenue, if the use threshold can be reduced, there will be more and more high-star hotels intend to fix the installation of LED display screen in the shop.
In the transparent LED display manufacturers, there are already manufacturers in the hotel rental aspects of exploration and promotion. This mode is mainly to enter four-star and five-star hotels, and provide their display products free of charge to hotels (for meetings and weddings, non-traditional advertising screens) to quickly open the market. Cash costs can be recovered in about one year by dividing the screen usage fee into 50% of the cash cost. When the hotel reaches a certain level, it will share the revenue with the hotel through pre-conference advertising (pre-film advertising similar to cinema line), and run both rental and advertising operations. It can be seen that the business model of hotel leasing has a profound Internet thinking mode. By transferring payment and cross compensation, it can reduce the user's use cost, and finally form a long tail effect to obtain huge traffic.
4. Building curtain walls: According to statistics, the total area of modern glass curtain walls in China has exceeded 70 million square meters, mainly concentrated in urban areas. Such a huge stock of glass curtain walls is a huge potential market for outdoor media advertising. The advertising value of this market has not yet been fully developed. Under the circumstances that the resources of urban outdoor advertising are increasingly exhausted, glass curtain walls It is a new blue sea area. This field covers a wide range, such as urban landmark buildings, municipal buildings, airports, 4S automobile shops, hotels, banks, chain stores and other glass curtain wall buildings with commercial advertising value.
With the development of photoelectric technology such as LED, construction media technology has also made great progress. In recent years, it has been gradually sought after by the market. Especially in the application of glass curtain wall building, there are various solutions such as lamp screen, transparent screen and so on. These new LED displays have successfully created a kind of high quality outdoor media resources, and have broad market prospects.
5. Bar Night Club: The earliest bars in China appeared at the beginning of the last century. After the evolution of the times, the culture, style and environment of bars are constantly changing. At present, the bar decoration design style has developed to the fifth generation, and the application of sound and photoelectricity has become the most basic design elements. The application of LED display in bars has become an indispensable sub-market, from the initial simple design to the perfect match between stage and lighting of LED display, and then to the popularity of various special-shaped screens.